187 Ofertas de Director de Marketing en Argentina

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

• The ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams. In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts. You’ll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

  Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment. As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.

Responsibilities:

• Lead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.
• Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.
• Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital’s services.
• Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.
• Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.
• Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.
• Lead the team’s efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.
• Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.

Role Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 8+ years of experience in marketing analytics and Measurement
• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategies
• Proficiency in R, Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reports
• Highly dependable individual who thrives in a fast-paced environment and is a self-starter
• Excellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholders

Key Performance Indicators (KPIs)

• Maintain 90%+ revenue retention for dedicated Measurement accounts
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• Sentiment and performance of Direct Reports based on KPIs in their job descriptions

Most Important Things (MITs)

• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.
• Experience using Data Science to guide marketing decisions

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.

Create a Job Alert

Interested in building your career at Power Digital? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

First Name *

Last Name *

Preferred First Name

Email *

Phone *

Location (City) *

Resume/CV *

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Please drop a link to your LinkedIn profile. (English Version). *

What is your level of proficiency in English? * Select.

How long have you held technical management roles? *

Are you responsible for MMM/Incrementality testing in your current role? * Select.

Have you communicated MMM / Incrementality test results to marketing leadership in your current role? * Select.

Have you run an MMM using R, Python, or another language? * Select.

Are you proficient in the Python programming language? * Select.

How long have you been in the marketing analytics and measurement field? * Select.

Do you have experience with ETL tools, such as Funnel.io and Fivetran? * Select.

Please mention the industries/sectors to which your data analytics experience mostly pertains *

Which of the following U.S. time zones are you available to work in? (Select all that apply.)

Eastern Time (ET)

Central Time (CT)

Mountain Time (MT)

Pacific Time (PT)

None of the above

What's your monthly salary expectation? (USD) *

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Power Digital’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select.

Voluntary Self-Identification of Disability

Form CC-305

Page 1 of 1

OMB Control Number

Expires 04/30/2026

Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number Expires 04/30/2026
Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at .

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

• Alcohol or other substance use disorder (not currently using drugs illegally)
• Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
• Blind or low vision
• Cancer (past or present)
• Cardiovascular or heart disease
• Celiac disease
• Cerebral palsy
• Deaf or serious difficulty hearing
• Diabetes
• Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
• Epilepsy or other seizure disorder
• Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
• Intellectual or developmental disability
• Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
• Missing limbs or partially missing limbs
• Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
• Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
• Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
• Partial or complete paralysis (any cause)
• Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
• Short stature (dwarfism)
• Traumatic brain injury

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Buscamos un/a
Chief Marketing Officer
con actitud, que no le tiemble el pulso si hay que arremangarse y meterse de lleno en la acción. Queremos un/a líder.

La persona ideal va a diseñar y liderar una estrategia de marketing integral para acompañar nuestro crecimiento. Venimos haciendo un gran trabajo que exige ser expuesto como corresponde.

Responsabilidades

• Diseñar y ejecutar estrategias de marketing 360° (digital, contenido, marca, performance).
• Dominar el targeting, la segmentación y el posicionamiento para maximizar el impacto de cada campaña.
• Gestionar campañas de paid media (search, social, display) y optimizar continuamente el ROI.
• Liderar el desarrollo de marca, la marca personal y la exposición en medios.
• Supervisar la creación de contenidos (blogs, casos de éxito, redes, email, video) que amplifiquen nuestra voz y proyectos.
• Construir y gestionar relaciones con agencias, influencers y aliados estratégicos.
• Medir y reportar métricas clave de marketing, demostrando impacto en crecimiento e ingresos.
• Administrar el presupuesto de marketing y asegurar retorno de inversión.

Requisitos

• +5 años de experiencia en marketing, idealmente en empresas de rápido crecimiento o del sector tecnológico.
• Experiencia comprobada creando y escalando estrategias de marketing con resultados tangibles.
• Dominio en performance marketing, estrategia de contenidos, construcción de marca y segmentación de clientes.
• Habilidades de liderazgo, comunicación y ejecución.
• Mentalidad analítica para convertir datos en decisiones y acciones.
• Capacidad para moverse cómodamente entre lo estratégico, lo operativo y lo creativo.
• Inglés avanzado.

¿Te ves en este desafío? Escribime y charlamos.

¿No sos vos? Dale una mano a alguien de tu red y compartilo.

About the company:

Our Client is a mission-driven law firm committed to promoting justice and advocacy for all communities, with a strong emphasis on Hispanic and minority populations. The firm is rapidly expanding, heavily investing in top-tier AI, automation platforms, and digital tools to drive its growth.

Job Description

:Our Client seeks a hands-on Marketing Director who can serve as both a strategy creator and executor. This role requires an individual who can plan, execute, and optimize marketing campaigns independently while working closely with AI/Automation and Web teams

**.

Responsibilities of the rol**

e:
• Develop and execute a comprehensive marketing strategy across all practice area

s.
• Define quarterly and annual growth targets aligned with firm revenue goal

s.
• Plan, launch, and optimize paid campaigns, including Google Ads, Meta, TikTok, YouTube, and LinkedI

n.
• Manage budgets focusing on ROI and cost efficienc

y.
• Build and direct multi-channel content strategies, ensuring professional quality and cultural authenticit

y.
• Collaborate with the AI/Automation Engineer to scale content distribution and campaign managemen

t.
• Operate independently in the first phase—designing, testing, and executing campaign

s.
• Participate in firm-wide meetings to present marketing performanc

e.
• Work cross-functionally with operations, content, and legal teams to align messagin

**g.

Required Experience and Qualificatio**

ns:
• 5+ years in marketing leadership roles with measurable R

OI.
• Experience in professional services, law firms, or community-focused industri

es.
• Strong track record of creating and managing campaigns direct

ly.
• Expertise in Google Ads, Meta Ads, SEO/SEM, and funnel optimizati

on.
• Real-world use of AI tools, N8N, Zapier, or similar for marketing automati

**on.

Preferred Ski**

lls:
• Bilingual in English and Spanish is strongly prefer

red.
• Ability to balance creative storytelling with analytical d

ata.
• Emotional intelligence and adaptability under press

ure.
• A strong cultural fit, mission-driven, and self-motiva

**ted.

Persona**

lity:
• A builder who thrives in a results-driven cul

ture.
• Someone who views obstacles as opportuni

ties.
• A doer focused on execution and driving res

ults.
• Hungry to prove oneself and grow into a leadership

**role.

Software &**

Tools
• AI tools (N8N, Za

pier).
• Marketing automation plat

forms.
• Analytics tools for campaign measur

**ement.

English**

L

**evel:C1

S**

chedule

**:9-5 EST

Salary and**

Benefits:
• Competitive compensation with performance-based bonuses based on measurable

results.
• Autonomy to build marketing st

rategies.
• Career path to CMO for high pe

rformers.
• Top-tier AI and marketing tools

provided.
• Purposeful work that impacts liv

es daily.
• Payment in USD or Local Currency according to candidate's pr

eference.

Desde
Expansion People
,
consultora de selección especializada
, estamos acompañando la búsqueda de un/a
Chief Marketing Officer (CMO)
para una
empresa de bebidas energéticas de un famoso jugador de fútbol argentino en pleno crecimiento
, con fuerte foco en
posicionamiento de marca
y expansión
nacional e internacional
.

¿Sos una persona creativa, analítica y con visión estratégica de marca?

¿Tenés experiencia liderando equipos de marketing en entornos dinámicos?

¿Te motiva ser parte de una marca joven, con ambición y personalidad?

Queremos conocerte

Buscamos un/a
CMO con base en Buenos Aires
para liderar la estrategia de
branding, comunicación, posicionamiento y marketing digital
, con fuerte orientación al
desarrollo de marca
y
experiencia de cliente
.

¿Qué necesitamos de vos?

• Experiencia previa como CMO o Dirección de Marketing en empresas de consumo masivo, bebidas o lifestyle.
• Sólido conocimiento en branding, performance, estrategia digital y medios.
• Capacidad de liderazgo, creatividad, visión comercial y enfoque en resultados.
• Perfil adaptable, con iniciativa y mirada estratégica.

¿Qué te ofrecemos?

• Formar parte del equipo directivo de una empresa en plena expansión.
• Libertad para proponer, construir y liderar el crecimiento de una marca con personalidad.
• Cultura joven, desafiante e innovadora.
• Condiciones competitivas y proyección real de carrera.

Si esta posición te interesa, escribinos o compartila con alguien que pueda encajar.

Acerca del Rol

En
DELSUD
buscamos un/a
Director/a de Marketing
para liderar el área y consolidar la estrategia integral de comunicación, branding y posicionamiento de la empresa. Será responsable de coordinar equipos creativos y de performance, gestionar presupuestos y asegurar el impacto de las campañas en los objetivos de negocio.

Responsabilidades:

Liderazgo de equipo

• Coordinar y motivar un equipo multidisciplinario (diseñadores, community managers, filmmaker, etc.)
• Fomentar un ambiente de innovación, alto desempeño y trabajo colaborativo.
• Supervisar y aprobar piezas creativas, asegurando alineación con la estrategia de marca.

Estrategia y campañas

• Definir e implementar la estrategia de marketing 360° (digital + offline).
• Planificar el calendario anual de acciones de comunicación y campañas.
• Optimizar canales de marketing: redes sociales, email marketing, paid media, PR y medios tradicionales.

Gestión y operación

• Administrar presupuestos significativos con foco en eficiencia y rentabilidad.
• Priorizar inversiones de marketing según impacto en resultados de negocio.
• Identificar tendencias del mercado y oportunidades de crecimiento.

Análisis & reporting

• Monitorear KPIs y ROI de campañas y acciones de marketing.
• Elaborar reportes de resultados y presentar insights estratégicos a la Dirección.

Requisitos excluyentes:

• Experiencia mínima de
  2 años liderando áreas o equipos de marketing/creativos.
• Experiencia comprobable en
  campañas de alto impacto y proyectos estratégicos
  .
• Experiencia sólida en
  gestión de presupuestos
  y
  análisis de ROI
  .
• Formación universitaria en Marketing, Publicidad, Comunicación o afines.
• Disponibilidad
  presencial full-time
  en La Plata (lunes a viernes, 9 a 17 h).

Te ofrecemos:

• Formar parte de una empresa en constante crecimiento.
• Liderar un área estratégica con impacto directo en el negocio.
• Un entorno creativo, dinámico y colaborativo.

Director/a de Marketing

Lugar de trabajo:
CABA y Canning, Buenos Aires

Modalidad:
Presencial

Sobre nosotros

Somos una desarrolladora de proyectos inmobiliarios a nivel internacional, en pleno crecimiento y con un fuerte enfoque en la innovación, la calidad y la experiencia de nuestros clientes. Buscamos sumar a nuestro equipo un/a
Director/a de Marketing
que lidere la estrategia integral de la compañía y contribuya a fortalecer nuestra marca en el mercado local e internacional.

Responsabilidades principales

• Definir y ejecutar la estrategia global de marketing de la compañía.
• Liderar los equipos de marketing, comunicación y branding.
• Diseñar e implementar planes de lanzamiento y posicionamiento de nuevos proyectos inmobiliarios.
• Desarrollar estrategias de marketing digital, performance y CRM orientadas a resultados.
• Coordinar agencias externas y partners estratégicos.
• Analizar métricas, KPIs y tendencias del mercado para la toma de decisiones estratégicas.
• Contribuir al desarrollo de la imagen institucional y de la presencia internacional de la marca.

Requisitos

• Formación universitaria en Marketing, Comunicación, Administración o carreras afines.
• Experiencia
  en posiciones similares.
• Visión estratégica, orientación a resultados y excelente capacidad de comunicación.
• Disponibilidad para trabajar de forma presencial en CABA y Canning.

Ofrecemos

• Incorporarte a una empresa sólida, dinámica y en expansión.
• Entorno profesional de alto nivel y proyectos de gran envergadura.
• Oportunidades de desarrollo nacional e internacional.

Estoy ayudando a
Silverbacks Holdings
a encontrar al mejor candidato para unirse a su equipo
tiempo completo
para el rol de
Director de Marketing
.

Diseñarás y ejecutarás marketing para un holding binacional. Rol remoto con viajes ocasionales a EE. UU.

Compensación:

Oculto

Ubicación:

Remoto: Argentina

Misión de Silverbacks Holdings:

"We empower post-PMF platform founders in underserved markets—primarily in Africa—to scale industry dominance, foster strong governance, and unlock global growth in tech-enabled, export-driven sectors that create jobs and elevate youth and women."

¿Qué te hace un candidato ideal?

• Eres experto en SEO (Search engine optimization), SEM (Search engine marketing), Meta Ads, Marketing por correo electrónico, Google Ads.
• Tienes +6 años de experiencia en Marketing.
• Español - Conversacional
• Inglés - Completamente fluido

Responsabilidades y más:

Inglés obligatorio

Ubicación: Remoto (con disponibilidad para viajar ocasionalmente a EE.UU.)

Tipo de puesto: Tiempo completo

Sueldo inicial: $1,500.00 Dólares mensuales

Sobre nosotros:

Formarás parte de un holding empresarial en expansión, con operaciones en México y Estados Unidos en sectores como retail, gastronomía y marcas internacionales:

* Iclare Nutrition – Tienda de suplementos.

* Rabbit Hole – Restaurante de hamburguesas.

* Silverback – Marca internacional de líquidos para vapeo.

* Silverback Hemp – Marca internacional de productos derivados del cannabis.

* SVL Plus – Warehouse & Fulfillment.

* Empresas emergentes en desarrollo.

Responsabilidades:

* Diseñar y ejecutar la estrategia de marketing integral para las marcas principales del grupo.

* Coordinar al equipo de diseño (2 personas) en la creación de contenido, branding y campañas.

* Coordinar al equipo de ventas (5 personas en total en diferentes empresas):

• Alinear objetivos de ventas y marketing.

• Brindar apoyo con material y estrategias para aumentar cierres.

• Establecer metas comerciales claras y dar seguimiento a resultados.

* Administrar campañas en Meta Ads, Google Ads, TikTok Ads, Email Marketing y otros canales.

* Supervisar páginas web, marketplaces y presencia digital.

* Identificar y probar nuevos canales de venta.

* Generar reportes mensuales de marketing y ventas.

* Realizar viajes ocasionales a Estados Unidos para coordinación de estrategias, eventos o expansión comercial.

Perfil que buscamos:

* Licenciatura en Marketing, Administración, Negocios o afín.

* Experiencia mínima de 6 años en Marketing.

* Conocimiento avanzado en Meta Ads, Google Ads, SEO/SEM, Email Marketing.

* Habilidades de liderazgo y coordinación de equipos (ventas y diseño).

* Inglés avanzado (preferible).

* Disponibilidad para viajar a EE.UU. ocasionalmente.

* Proactividad, pensamiento estratégico y orientación a resultados.

Ofrecemos:

* Sueldo inicial de $1,500.00 Dólares mensuales.

* Modalidad remota con flexibilidad de horarios.

* Viajes ocasionales a Estados Unidos (cubiertos por la empresa).

* Equipo a cargo: 2 personas de diseño y 5 de ventas.

* Oportunidad de crecimiento en un holding con marcas internacionales.

Acerca del Rol

En DELSUD buscamos un/a Director/a de Marketing para liderar el área y consolidar la estrategia integral de comunicación, branding y posicionamiento de la empresa. Será responsable de coordinar equipos creativos y de performance, gestionar presupuestos y asegurar el impacto de las campañas en los objetivos de negocio.

Liderazgo de equipo

• Coordinar y motivar un equipo multidisciplinario (diseñadores, community managers, filmmaker, etc.)
• Fomentar un ambiente de innovación, alto desempeño y trabajo colaborativo.
• Supervisar y aprobar piezas creativas, asegurando alineación con la estrategia de marca.

Estrategia y campañas

• Definir e implementar la estrategia de marketing 360° (digital + offline).
• Planificar el calendario anual de acciones de comunicación y campañas.
• Optimizar canales de marketing: redes sociales, email marketing, paid media, PR y medios tradicionales.

Gestión y operación

• Administrar presupuestos significativos con foco en eficiencia y rentabilidad.
• Priorizar inversiones de marketing según impacto en resultados de negocio.
• Identificar tendencias del mercado y oportunidades de crecimiento.

Análisis & reporting

• Monitorear KPIs y ROI de campañas y acciones de marketing.
• Elaborar reportes de resultados y presentar insights estratégicos a la Dirección.

• Experiencia mínima de 2 años liderando áreas o equipos de marketing/creativos.
• Experiencia comprobable en campañas de alto impacto y proyectos estratégicos.
• Experiencia sólida en gestión de presupuestos y análisis de ROI.
• Formación universitaria en Marketing, Publicidad, Comunicación o afines.
• Disponibilidad presencial full-time en La Plata (lunes a viernes, 9 a 17 h).

• Formar parte de una empresa en constante crecimiento.
• Liderar un área estratégica con impacto directo en el negocio.
• Un entorno creativo, dinámico y colaborativo.

Acerca del Rol

En DELSUD buscamos un/a Director/a de Marketing para liderar el área y consolidar la estrategia integral de comunicación, branding y posicionamiento de la empresa. Será responsable de coordinar equipos creativos y de performance, gestionar presupuestos y asegurar el impacto de las campañas en los objetivos de negocio.

• Coordinar y motivar un equipo multidisciplinario (diseñadores, community managers, filmmaker, etc.)
• Fomentar un ambiente de innovación, alto desempeño y trabajo colaborativo.
• Supervisar y aprobar piezas creativas, asegurando alineación con la estrategia de marca.

• Definir e implementar la estrategia de marketing 360° (digital + offline).
• Planificar el calendario anual de acciones de comunicación y campañas.
• Optimizar canales de marketing: redes sociales, email marketing, paid media, PR y medios tradicionales.

• Administrar presupuestos significativos con foco en eficiencia y rentabilidad.
• Priorizar inversiones de marketing según impacto en resultados de negocio.
• Identificar tendencias del mercado y oportunidades de crecimiento.

• Monitorear KPIs y ROI de campañas y acciones de marketing.
• Elaborar reportes de resultados y presentar insights estratégicos a la Dirección.

• Experiencia mínima de 2 años liderando áreas o equipos de marketing/creativos.
• Experiencia comprobable en campañas de alto impacto y proyectos estratégicos.
• Experiencia sólida en gestión de presupuestos y análisis de ROI.
• Formación universitaria en Marketing, Publicidad, Comunicación o afines.
• Disponibilidad presencial full-time en La Plata (lunes a viernes, 9 a 17 h).

• Formar parte de una empresa en constante crecimiento.
• Liderar un área estratégica con impacto directo en el negocio.
• Un entorno creativo, dinámico y colaborativo.